MBA in Business Analytics Course Details: Admission Process, Eligibility, Syllabus, and Career Opportunities

Business analytics have become an integral part of almost every industry and knowledge about MBA in Business Analytics Course Details helps students make an informed decision. In this data-driven era, business analytics is an indispensable component of organizational strategy. If you are fascinated about data, and want to achieve a managerial position in an organization, MBA in Business Analytics might be the right choice for you.

The curriculum of an MBA in Business Analytics is designed to equip professionals with tools and insights required to harness data effectively and drive business growth. To meet the upcoming challenges in this technological and data-driven environment, the MBA in Business Analytics program provides technical and managerial skills. MBA in Business Analytics or Master of Business Administration in Business Analytics is a two-year postgraduate business management program. In this blog, we will explore MBA in Business Analytics Course Details, MBA in Business Analytics Admission, MBA in Business Analytics Eligibility, and the syllabus of the program. The blog will also delve into the career opportunities.

What is an MBA in Business Analytics?

Business analytics is helpful in addressing business problems with the assistance of data analysis, statistical models and other methods. Data plays an important role for the growth of companies and their aim is to turn data in their favor. Data quality, and skilled professionals, who analyze technology and business, define the success in business analytics. An MBA in Business Analytics combines traditional business management education with a specialized focus on data analysis, statistical techniques, and data-driven decision-making. The full form of MBA in Business Analytics is Masters of Business Administration in Business Analytics. The program aims to equip students with the skills necessary to interpret complex data sets, derive actionable insights, and make strategic decisions that enhance business performance. It bridges the gap between technical data analysis and strategic business management.

MBA in Business Analytics: Course Details

Particulars Details
Duration 2 Years
Eligibility Graduation with 50% marks from a recognized board.
Admission Process MBA Entrance Exams, Group Discussions, Personal Interview
Course Fee Rs 4 lakh to 12 lakh
Subjects Organizational Behavior, Decision Sciences, Marketing Management, Financial Decisions, Managerial Economics etc.
Job Profiles Financial Analyst, Business Analyst, Data Analyst, IT Business Analyst etc.


MBA in Business Analytics Admission Process

Here is the general admission process for admission to MBA in Business Analytics:

  1. Application Form: The admission process for an MBA in Business Analytics generally begins with an application form. It is typically available online on the institution’s website or candidates can collect it from the institution campus. They are required to fill in personal details, academic history and professional experience in the admission form.
  2. Entrance Exams: Most of the institutions offer admission to MBA in Business Analytics on the basis of common entrance exams. Following are the common entrance exams:
    1. GMAT: Its full form is Graduate Management Admission Test and it evaluates analytical writing, reasoning, quantitative, and verbal skills. It is widely accepted by top business schools globally.
    2. GRE: Its full form is Graduate Record Examination, which assesses verbal reasoning, quantitative reasoning, and analytical writing skills. GRE is an alternative to the GMAT.
    3. CAT: The full form of CAT is Common Admission Test. It is a popular entrance test for MBA programs. The test assesses quantitative ability, verbal ability, and data interpretation of candidates.
    4. MAT: Its full form is Management Aptitude Test and it evaluates similar skills as the CAT but on a broader scale.
  3. Academic Qualification: Applicants must submit their undergraduate transcripts as part of the admission process. Most programs require a minimum percentage or GPA, which typically ranges from 50% to 60%. A strong academic record demonstrates the candidate’s ability to handle rigorous coursework.
  4. Work Experience: Some institutions also give weightage to relevant work experience. In general, 1-3 years of professional experience in business in business, analytics, or related fields is beneficial. Work experience adds practical insights to the academic learning and enriches classroom discussions.
  5. Statement of Purpose and Letters of Recommendation: The Statement of Purpose (SOP) is a critical component of the application. It should elaborate on the career goals of the candidate, reasons for pursuing and choosing the specific program. A well-written articulated SOP reflects motivations and alignment of the candidate with the program’s objectives. Letters of Recommendation (LORs) should ideally come from academic mentors or professional supervisors who can attest to the qualifications and potential of the candidate. These letters should highlight the candidate’s skills, achievements, and suitability for the program.
  6. Interview: Many programs include an interview as part of the admission process. The interview panel evaluates communication skills of a candidate, motivation, and fit for the program. It serves as an opportunity for a candidate to showcase his or her passion for business analytics, and how the candidate aligns with the program goals.

MBA in Business Analytics Eligibility Criteria

The eligibility criteria for MBA in Business Analytics are generally similar to other MBA programs. However, some institutions may ask candidates for additional eligibility requirements. Here are the general eligibility criteria for admission to MBA in Business Analytics:

  1. Academic Requirements: As discussed above, a candidate must pass the bachelor’s degree with a minimum aggregate of 50% marks, while candidates belonging to a category, the minimum marks condition is 45%. Students who have taken their final-year exams can also apply for admission to the program.
  2. Work Experience: Working professionals can also apply for admission to MBA in Business Analytics. Apart from fulfilling the academic requirements, they need to show their work experience. They must demonstrate their work experience while filling the application form for admission to the program.
  3. Entrance Exam Score: These hold utmost importance as performance in national-level exams such as GMAT and GRE are significantly considered in the process of offering admission.

Skills Required for MBA in Business Analytics

Attaining the required skills puts a candidate above others. The program is designed to prepare students for dealing with complex real-world business related issues. Therefore, the ability of effective communication, problem solving-skills, critical thinking, visualization, analyzation, and ability to translate complex data into a simple language are crucial skills that are beneficial while pursuing MBA in Business Analytics and in the professional career.

Candidates also need to possess technical skills to analyze big data. For it, they must have theoretical and practical knowledge of fundamental tools such as SQL, Python, R, and statistical software such as SPSS, SAS, Execl, etc.

Steps to Secure Admission to MBA in Business Analytics

  1. Secure good percentage in the bachelor’s degree.
  2. Prepare for the entrance exams with the help of resource material, books, previous year question papers, and mock tests.
  3. If needed, take help from teachers for the preparation of entrance exams.
  4. Apart from entrance exams, candidates must prepare for group discussions and personal interviews.
  5. Write a well-researched and well-articulated statement of purpose, outlining how you are fit for the program.
  6. Keep a regular eye on updates related to exam dates, admit cards, or result dates.

MBA in Business Analytics Syllabus

Semester 1

  1. Data Modeling
  2. Financial Accounting
  3. Marketing Management
  4. Managerial Economics
  5. Quantitative Methods
  6. Organizational Behavior

Semester 2

  1. Financial Analytics
  2. Business Intelligence
  3. Financial Management
  4. Operations Management
  5. Human Resource Management
  6. Optimization Analytics
  7. Computational Methods
  8. Managerial Communication
  9. Statistical Analysis
  10. Research Methods

Semester 3

  1. Risk Management
  2. HR Analytics
  3. Data Mining
  4. Operations and Supply Chain Analytics
  5. Predictive Analytics
  6. Strategic Management
  7. Marketing Analysis
  8. Big Data Analytics
  9. Simulation Modeling
  10. Ethical and Legal Aspects of Analytics
  11. Industry Internship Program
  12. Project Management
  13. Analytics Systems Analysis and Design
  14. Professional Development

Elective Paper

  1. Capstone Project

MBA in Business Analytics Career Opportunities

  1. Business Analyst: With the help of data, they identify trends and make recommendations, and support business decision-making. They work with stakeholders to understand their needs, analyze data, and provide suggestions to take actions.
  2. Business Intelligence Analyst: They design and implement systems for gathering and analyzing business data. They create dashboards, prepare reports, and provide insights to organizations to make data-driven decisions.
  3. Data Scientist: They use analytical, statistical and machine learning techniques to organize and find solutions to complex problems of businesses.
  4. Market Analysts: Their primary responsibility is to oversee, assess and process the market data. Besides, they use data analysis to evaluate the efficiency of marketing initiatives and strategies.
  5. Financial Analyst: They use data to analyze financial performance, forecast future trends, and make investment recommendations.
  6. Statistician: In order to provide useful information or data, they apply theoretical or applied statistics to collect, organize and summarize data.
  7. Chief Data Officer: At the executive level, Chief Data Officers are responsible for the overall data strategy of a company. Their job responsibilities include overseeing data management, and ensuring data quality.

Future Scope of MBA in Business Analytics

The interpretation of data is crucial to grow in the field of business. Companies rely on data analysis to drive their growth and to achieve their goal, understanding of Big Data is essential. Professionals who have done MBA in Business Analytics can analyze business data effectively and provide insights to enhance efficiency. It is safe to say that pursuing an MBA in Business Analytics is a good choice to build a rewarding and successful career.

In the decision-making process, companies implement Business Analytics and Business Intelligence with the help of Big Data. Organizations are increasing their dependency on Big Data to drive profits. Business Analytics is the force behind evaluating and interpreting data, which gives companies an insight to take future steps. MBA in Business Analytics graduates can make a career in following areas:

  1. Descriptive Analysis: It is a tool in the form of data to know the current progress of a company or a product. Descriptive Analysis helps companies evaluate the outcomes of their investments and corporate plans.
  2. Predictive Analysis: MBA in Business Analytics graduates can opt for this career. Predictive Analysis is the study of predicting outcomes of a company’s current strategy with the help of technologies such as statistics and machine learning.
  3. Prescriptive Analysis: In this field, professionals delve into optimization and simulation procedures for recommending a course of action. This helps a firm yield good results.

Frequently Asked Questions

Q1. Is MBA in Business Analytics hard?

The toughness of MBA in Business Analytics depends upon the background, interest, career goals, and experience. Some aspects of the program may be challenging such as predictive modeling, data mining, and statistical analysis. But with consistent learning and understanding of the latest technologies and methodologies, the profession becomes rewarding and gives a feeling of satisfaction.

Q2. Is MBA in Business Analytics in demand?

Data drives the world, and analysis of complex data has become the need of the hour for many organizations. MBA in Business Analytics are experts in simplifying the complex data and efficiently using that data for the growth of a firm. Therefore, MBA in Business Analytics graduates remain in demand in rapidly evolving technology.

Q3. Which is better, MBA in Finance or Business Analytics?

Both programs have their own specialties. MBA in Business Analytics focuses on data analysis, visualization, predictive modeling, and statistical analysis. On the other hand, MBA in Finance focuses on traditional subjects such as finance, accounting, investments, and financial markets.

Q4. What can a graduate do after MBA in Business Analytics?

MBA in Business Analytics opens a wide range of opportunities for graduates. They can work as Data Analysts, Business Intelligence Analysts, Data Scientists, Market Research Analysts, Strategy Consultants, Operations Analysts, Risk Analysts, and Product Managers.

Q5. Which entrance exam is the best to take admission to MBA in Business Analytics?

Many institutions offer admission to MBA in Business Analytics on the basis of cut-off marks in entrance exams. CAT, GMAT, XAT, and GRE are a few common entrance exams. The purpose of entrance exams is to assess the knowledge of a candidate required to pursue the program.

About Chandigarh Group of Colleges, Jhanjeri

Pursuing an MBA in Business Analytics from the right college is crucial as an institution plays a massive role in the journey of a student. Chandigarh Group of Colleges, Jhanjeri, offers a lot to students willing to pursue the course. At CGC Jhanjeri, MBA in Business Analytics is offered in collaboration with Harvard Business Publishing Education. The program helps students upgrade their skills amid evolving and latest technologies and businesses.

Covering major areas, including finance, marketing, strategic management, organizational behavior, curriculum of the program with focus on theoretical and hands-on learning is designed to provide students a broad understanding of business fundamentals. Besides, it focuses on developing strategic thinking, decision-making, and effective communication, and leadership qualities.

One of the main benefits of pursuing MBA in Business Analytics from CGC Jhanjeri is getting holistic education. The college lays stress on developing several abilities, including interpersonal skills, teamwork, and leadership qualities, in students. CGC Jhanjeri provides all necessary resources required for nursing craft and implementing successful entrepreneurship plans.